Mô tả công việc

Creative & Communication Strategy Development:

• Clarify the client brief and work with the BD team to debrief the campaign's brief and provide a strategic point of view on how to approach it.
• Conduct research, consumer insights analysis, and competitive benchmarking to inform strategic recommendations.
• Develop strategic approaches & communication frameworks with a high sense of practicality for execution under the guidance and supervision of the strategy manager.

Being a Part of the Ideation Process:

• Research new initiatives, trends, and updates from the communication landscape to fuel the creative ideation process.
• Craft creative briefs and conduct creative briefing sessions.
• Collaborate with the internal team (Content, Design, Account team) to develop a creative approach, hands-on strategic direction, and a detailed plan according to the actual and feasible situations applicable to customers.

Proposal Development & Presentation:

• Develop integrated communication proposals under the guidance and supervision of the strategy manager.
• Monitor the implementation plans of other internal teams to ensure quality and alignment with the strategy outline.
• Deliver presentations assigned by the Strategy Manager to clients and support the Account Team in client-facing consultations on compatible social strategies.
• Support internal tasks from the Line Manager.

Yêu cầu công việc

• Graduated from university or higher; a major in Business Administration and Marketing is preferred.
• At least 3 years of experience in strategic planning, advertising, marketing, or a related field is a plus.
• Have strategic and creative thinking; stay updated on industry trends, emerging media channels, and consumer behaviors to provide fresh perspectives.
• Strong presentation and storytelling skills to influence internal and external stakeholders.
• Proactive and solutions-oriented mindset, able to manage multiple projects in a fast-paced environment.
• Excellent command of English (both written and spoken).
• Understanding of business and marketing principles is an advantage.
• Excellent at teamwork and communication.