Job Description

• Develop strategies and tactics to get the word out about HYLO Outlets and drive qualified traffic to our front door;
• Deploy successful marketing campaigns and own their implementation from ideation to execution;
• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, event management, publicity social media, lead generation campaigns, copywriting, performance analysis;
• Produce valuable and engaging content for outlet fanpage and social channels that attracts and converts target groups;
• Building strategic relationships and partnerships with key companies, agents and suppliers in the F&B industry;
• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely;
• Oversee and approve marketing material, from website banners to hard copy brochures and case studies;
• Measure and report on the performance of marketing campaigns, gain insight and assess against goals;
• Analyze consumer behavior and adjust advertising campaigns accordingly;
• Conducts pricing research and analysis to ensure competitive product and service pricing;
• Maintains knowledge of trends and developments in the market; identifies needs for new products and services and makes recommendations to leadership;
• Collaborates in the launch of new projects;
• Negotiates contracts for services needed to execute a marketing strategy;
• Performs other duties as assigned.

Job Requirement

• Degree in Marketing or related field;
• At least 5 year experiences marketing in Marketing Manager position;
• At least 1-2 year experiences marketing in F&B;
• Solid knowledge of website analytics tools (e.g., Google Analytics…);, 
• Experience in setting up and optimizing Google Adwords campaigns;
• Reading and Processing figures with spreadsheets;
• Up-to-date with the latest trends and best practices in online marketing and measurement;
• Excellent interpersonal and customer service skill;
• Excellent organizational skills and attention to detail;
• Strong analytical and problem-solving skills;
• Strong supervisory and leadership skill;
• Ability to create, implement, and monitor budgets;
• Thorough understanding of principles and methods used to promote, display, and sell products and services;
• Proficient with Microsoft Office Suite or related software.

Working time: 9 AM - 6:00 PM (Mon - Fri)

Address: HYLO Office, Floor 21th, 93-95 Ham Nghi Street, Nguyen Thai Binh Ward, District 1, Ho Chi Minh City