Mô tả công việc

As an “SEO Executive” you are expected to…

• Define and develop competitive SEO strategies to meet aggressive traffic goals
• Work closely with the marketing team and the agency company to ensure the development of organic traffic website (maasedu.com and maas.vn)
• Collaborate with the content executive and agency team for the creation of competitive content based on search behaviors and search volume.
• Perform technical SEO audits and provide in-depth and actionable recommendations.
• Plan and manage off-page optimization strategies.
• Monitor and analyze the relevant competitive landscape and market trends.
• Monitor and analyze search performance using analytics- and ranking tools.

SEO Planning – Strategy

• Conduct keyword research and perform competitive analysis to identify gaps in our content or areas of improvement in our web content.
• Deep understanding of SEO principles, strategies, and implementations.
• Responsible for monthly keyword research to increase website rankings
• Monitor and track website/social pages’ performance metrics and make recommendations for improvements.
• Generate content ideas and participate in the Content Development Strategy with the agency team, approve content blog from the agency, and upload content to the website, including new content creation and existing content updates, in collaboration with the Marketing team.
• Make recommendations for the SEO strategy.
• Planning Top Keyword to keep the site on top google
• Optimize website content, meta tags, headers, and urls for search engines

SEO Performance

• Responsible organic search traffic on website maasedu.com – maas.vn
• Responsible keywords ranking on Google – top 10 Google ranking

SEO Report

• Monitor and report on search trends and SEO performance.
• Report on keyword plans that will rank next month

Working time: 8:30 – 17:30 Monday to Friday.
Lunch break: 12:00 PM – 01:00 PM

Location: Dist 2, HCMC

Yêu cầu công việc

Job Requirements:

• Expert knowledge of relevant SEO tools such as G4, ahrefs, Google Search Console, Google Trend etc.
• Strong analytical and prioritization skills.
• Strong understanding and implementation of advanced Off-Page strategies (link-building).
• Priority is given to candidates with experience in a previous SEO role.
• A self-starter but can work well in a collaborative team environment.
• Experience in the Education industry is considered a plus.

REQUIRED QUALIFICATIONS

• You have a strong understanding of SEO principles and practices, including keyword research, on-page optimization, and link building.
• You are proficient in using the Analytics tools (GA4, Google Search Console).
• You are proficient in using Keyword Research tools (Google Analysis, keywordtool.io, AHrefs…)
• You are proficient in English reading and writing skills.
• You are familiar with HTML/CSS, WordPress
• You are passionate about Education Technology (Academic writing service).