Tiếng Việt
English
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Salary:Negotiable Salary
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Experience:1 - 3 year(s)
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Job type:Permanent
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Level:Manager
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Industry:
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Work location:
Job Description
Customer Engagement:
- Develop and execute digital engagement strategies to drive active usage of the TMRW app.
- Analyze customer behavior, preferences, and needs to tailor engagement campaigns.
- Collaborate with marketing, product, and customer experience teams to create seamless digital journeys.
Campaign Management:
- Plan and execute personalized engagement campaigns via in-app notifications, emails, and other digital channels.
- Track and optimize campaign performance based on data insights and KPIs.
- Create innovative and interactive ways to engage users across different touchpoints.
User Experience Optimization:
- Work closely with UX/UI teams to identify areas of improvement within the app.
- Use analytics tools to monitor customer interactions and gather insights for UX enhancements.
- Provide feedback and recommendations for continuous app improvement.
Data & Insights:
- Leverage analytics platforms and customer data to inform engagement strategies.
- Create reports on engagement performance, identifying areas of success and opportunities for optimization.
- Analyze VoC (Voice of Customer) and other research methods to improve user satisfaction and reduce churn.
Collaboration & Innovation:
- Collaborate with cross-functional teams (marketing, IT, customer service) to ensure alignment on digital engagement goals.
- Stay updated with digital banking trends, competitor offerings, and new technologies to propose innovative engagement methods.
Job Requirement
- Bachelor's degree in marketing, business, or a related field.
- 1-3 years of experience in digital engagement, customer experience, or related roles, preferably in digital banking or fintech.
- Strong understanding of digital platforms, especially mobile apps and customer journey mapping.
- Data-driven mindset with experience in using analytics tools.
- Excellent communication skills and ability to collaborate effectively with different teams.
- Creativity and problem-solving skills to engage users in innovative ways.
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Digital Payment Engagement Manager
HR1Vietnam Holdings- Negotiable Salary
- Actived date: 21/04/2025
- Finance / Investment / Banking
HR1Vietnam Holdings
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Company size:100 - 499
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Address:8th Floor, 28-34 Pasteur, Nguyen Thai Binh Ward, District 1, Ho Chi Minh City, Hồ Chí Minh
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Website:www.hr1vietnam.com
HR1Vietnam Holdings has over 12 years of experience and has been nationally well-known as the Leading professional recruitment Firm and trusted in the market.
HR1Vietnam Holdings with more than 100 professional consultants nationwide, specializes in recruiting professionals in different positions for multiple organizations around Vietnam and APAC, connects with highly qualified Candidates for specialists, mid to senior level and executive level positions.
HR1Vietnam Holdings is a one-stop dynamic HR services provider to support our Clients on every step of their way to grow.
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